Melody FM, the 5th station in the country to offer Chinese music, caters to a distinct demographic that is more mature compared to other stations. Melody FM became leading Chinese radio advertising in Malaysia which is specifically targets individuals between the ages of 25 and 49.
• Among Top 15 rankings of radio stations in Malaysia
• 1.2 Million listeners per week
• 755,000 listeners during breakfast per week
• 655,000 listeners during drive time per week
Target Audience: 35 – 49 years old